For the third time in a row, BMW M GmbH ended the financial year as the global market leader in the performance and high-performance car segment. Indeed, the company posted record sales once again in 2021. A total of 163,542 BMW M cars were delivered to customers worldwide last year, a 13 per cent increase on 2020. This growth was spread equally between the high-performance sports cars and performance cars made by BMW M GmbH, with both product categories raising their sales figures to a new level. “This success is the perfect start to our anniversary year,” said Franciscus van Meel, CEO of BMW M GmbH. “M is in a stronger position than ever as it celebrates its 50th birthday.” New BMW M3 and new BMW M4 enjoy immediate success The biggest drivers of growth among the high-performance sports cars were the new BMW M3 and BMW M4 models introduced in spring 2021. Fuelled by a vehicle concept focused squarely on emotionally charged dynamism and unprecedented diversity in the model range, the new BMW M3 Sedan and new BMW M4 Convertible got off to an extremely successful start. The latest model generation is the first to offer customers two output levels topping out at 375 kW/510 hp, the...