Socialogy™ - ‘The Art of Social Marketing’ is today celebrating its first year of operations. Founded on June 20, 2020, the Socialogy™ brand was born as the world slowly emerged from the first phase of a global pandemic that caught many businesses off-guard. The brand is designed to provide cost-effective and sustainable online media marketing to SMEs and marketing agencies in Malta and at a European level, helping them adapt to a new reality of surviving through a professional online presence. The idea behind Socialogy™ goes beyond the basic functions of simple contracted marketing activities. The idea is to become an extension to a company’s operations in providing an additional communication channel to its existing ones for seamless customer service, sales and engagement. With the boom of social media in the last decade it became evident how the importance of this online channel should not just be part of a company’s communications strategy but is today the most effective, efficient and reliable bridge to understand, engage with customers and minimise the service gap in a fast-moving and dynamic environment. Giving importance to customer satisfaction and real time engagement...